The gang leader decided that he was going to do something to shock the community.
He knew they hated him for the ways he used to eliminate people and animals. It felt good to him when he thought back of all the occasions he used his gang members to do the job for him.
Looking at the map he had sent out to the community made him grin. He warned them to be on the lookout. He was ready to destroy them all!
The map showed the creek running through the small town. One could see something unusual growing in the water. On the flyer he had a website link printed which people could lock into.
People love to click on those links he thought. That was where the countdown would start.
Each one who opened it would be caught by the spell he had put on line.